AGRINET: A Comprehensive Solution for Indian Farming Community

Abstract

Looking at the primary occupation of rural population (agriculture) in India and lack of advanced information available that can help them perform their job better, this paper proposes to provide agricultural knowledge products tied with relevant service models that would provide a value preposition for rural market. The value preposition thus offered would motivate a sizable number from the rural population to opt for this service and would result in increased sales of products to the market. This would also establish an entirely new business line providing for technology solutions in agriculture and related areas. The primary thrust of this plan is to outline the product and service offering and its stated value preposition to the customers and other stakeholders in the business.