A Review: Embedded System for Dynamic Location based Advertisement using Google Maps API

Abstract

Today, a vast amount of revenue is generated using Advertisement-Basedsystems. Our goal is to maximize the efficiency of these advertisement systems.This can be achieved by making the ad-system vary according to the current location of the vehicle. This ensures we capture the attention of the target audience ina much better way by providing them the advertisements related to their currentlocation. This provides a much better personal experience to the audience. Sucha system can be created using a Embedded Microcontroller or SOC such as the “Orange Pi” to keep the production cost to a minimum with the essential modules such as GSM/GPRS/GPS module and Display Support. The location services can be handle using the Google Maps API.