Method for Creating Uniqness of a Brand Color

Abstract

In this study, computer vision techniques are used for creating uniqness of a color used by a brand or company and also make sure that the same color not to be used by any other one. Usually, it is advantageous for a brand to consistently “own” certain colors, which provide an additional recognition cue. Many of the most recognizable brands in the world rely on color as a key factor in their instant recognition of products so it is important for them to ‘own’ their color rather than sharing them and also avoid other companies to use the same color. However, it is difficult to own a particular color. World Trade Organization Agreement on Trade-Related Aspects of Intellectual Property Rights raised this problem of owning a particular color and prepared legal terms for this problem.We have to select the color threshold value which is always a fixed value and has to be very accurate and use that value in that code and check for the colors that you are doubtful about that the color is same.